Center for Sport & Media Research (CSMR) at Seoul National University is Professor Kihan Kim’s research group.

CSRM fulfils its responsibility towards society by producing and distributing knowledge that are essential to good management in both public and private sport organizations and social policy development through research on the socioeconomic function and role of sport and media.
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CMSR provides an opportunity for cultivating professional knowledge and state of the art research as to resolve various challenges facing our society in respect of sport to our graduate and doctoral students and postdoctoral researchers.
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The core values of CSMR are ‘excellence’ and ‘social responsibility’ from the perspective of performing social responsibility through research and studies.